A Keane sponsor who has propelled our Minor Championship to new heights

By Murt Murphy for kerrygaa.ie
"The person who gets the farthest is generally the one who is willing to do and dare. The sure-thing boat never gets far from shore."
-Dale Carnegie

The above theory put forward by Dale Carnegie best sums up Peter Keane, sponsor of the County Minor Championship's but Peter is not your typical sponsor - he is more than a sponsor - he is fan number one - a lover a football and all things Kerry. He rarely misses a game- he knows the players - in fact he probably has coached many of tonight's finalists in his role as the South Kerry U-15 and U-16 Development squad coach. Yes Peter is doer - not afraid to take risks in business or in sport - which makes him a leader - a man born to lead and brought up in a household, where your survival depended on your ability to graft and work hard, a place where effort was rewarded and procrastination was frowned upon.

So, lets get to know who tonight's sponsor is, and how has he risen from the small boy in a short pants , who kicked a ball off the gable of the Ringside Rest Hotel, to be one of the top businessmen in the county and a valued sponsor through his business, Keanes SuperValu Killorglin, of our county minor football championship.

Peter Keane, was born in Cahersiveen -part of a family of nine - in house steeped in GAA -His father Tom and mother Nuala ran a very successful hotel, on the west side of the town, so people were always coming and going to the bar, to and from matches - Peter was never far removed from football .
His father Tom was a top administrator with St Marys, and South Kerry and also officiated at the top level, even doing a county senior football final in 1979, in the middle of the Glory Years.

Peter was the oldest of four boys, and was always going to games with his father from a young age. He developed a deep passion for football in those formative years, and he developed into a talented and precocious underage forward and free taker, with St Marys and South Kerry and this ensured that one day, he would wear the county jersey.

He played with South Kerry at minor and U-21 level, and also played with the Kerry minors in 1989, when they lost an All-Ireland semi final to Offaly, and the year previous, he was part of the enlarged squad but not the panel of 21, who actually won the All-Ireland. The same year, Peter won an All-Ireland Vocational Schools title with Colaiste Iosagain, Ballyvourney, and also toured Australia with Cork Post Primary School's squad for a month.

He then graduated to the U-21 ranks, and captained the Kerry U-21 side of 1992 and also played with the Kerry Junior's.

He was also unique in that he started business fairly young, while still playing football, moving to Killorglin where he took over Lyons Petrol station on the Iveragh Rd Killorglin in 1994, and seventeen year's on, he has now evolved from that humble beginnings, to now run a thriving SuperValu franchise, a massive and award winning supermarket, that is now one of the finest in the county.

Peter transferred to Beaufort around the year 2000 and helped them win the county intermediate championship. But the apple never falls far from the tree and he was to return to St Mary's in glory in 2010, where masterminded their victory march all the way to Croke Park last February, when they claimed the All-Ireland Junior title, one of the proudest days for Peter Keane, as his brother Ray was part of the attack. It was also sweet, because as a youngster he had just missed out himself in 1988, this time as team boss, he was in charge when St Marys entered the history books.

But anyone, who has kept an eye on Peter's meteoric rise in business, is not surprised that he led a team to All-Ireland success.

Back in 1994, when Peter bought Lyons Petrol forecourt and shop, he probably employed two or three employees, but by the time he expanded from Centra to SuperValu in 2004, he had quadrupled the business premises to 6000 sq ft and now he employs over seventy in his flourishing Killorglin store.
When asked why, he had chosen the Minor Football Championship - Peter's reply sums it " Mól an Óige agus tiochfaidh siad" - I think if you it's a very important competition and it's a precursor to the senior grade and I love going around and watching the young stars of the future. I think that Maureen O'Shea has done a wonderful job in promoting the competition and I am delighted to be involved. My involvement with the South Kerry Development squads has also given me an added interest in the minors"

So there you have it, some of the reasons why Peter Keane and his SuperValu supermarket has become a valued and superb sponsor of the County Minor Championship- Peter has shown tremendous interest in our games - let's return the favour by giving Keanes SuperValu Killorglin a visit if you are travelling down South!