The Garveys SuperValu SFC 2012 Launched

garveylogo_web.jpgThe launch of the Garvey's Supervalu Senior County Football Championship 2012 took place at Monday afternoon at their Rock St outlet, with Jim Garvey on behalf of Garvey's Supervalu performing the official launch, in the presence of Kerry player's Kieran Donaghy (Austin Stacks), Marc Ó Sé (West Kerry), Killian Young (South Kerry) and Patrick Curtin (Feale Rangers), County Board officers and the media. Ger Galvin, Vice Chairman Kerry County Board thanked Tomas Garvey and Garveys Supervalu for the renewal of their sponsorship of the Senior County Football Championship for 2012 " Summer time must be on the way when championship fever starts. The draw for the opening round will be made on this Saturday afternoon, live on Radio Kerry during County PRO Maureen O'Shea's GAA slot at 2.30. It's at that point when teams know who they are meeting, that the Championship kicks off in earnest with players, coaches, supporters and the media, all getting involved in the buzz that surrounds, the start of our football championship each year.
I would like to thank Garveys Supervalu, Tomas, and Jim and all at Garveys, who came in as sponsors last year for the first time and have been magnificent sponsors. We are indebted to Tomas and Jim and Garveys for stepping into the breech and particularly in these tough economic times, it's great to see a local company like Garveys, take on the sponsorship of our championships.
We know that Garveys Supervalu are also going to be involved in selling Championship tickets at discounted prices, as they did for the Munster U-21 Final which proved a huge success. We look forward to working with you, possibly with County Championship tickets and other promotions throughout the summer. "

garveye.jpgJim Garvey, on behalf of Garveys Supervalu, explained why they are delighted to be involved with Kerry County Board and sponsorship of the Senior Football Championship for a second year "Last year was our first year of being involved in sponsoring the Senior Football Championship (SFC) and it was very much a learning process for us. This year is about building on the success of last year and strengthening the relationship we have with the County Board, with the players and with the Championship.
Obviously as a family, having been born and bred in Dingle, the family were always involved in the local GAA and aware of what the Championship means to Kerry people, so in many ways, it's an honour and a privilege to be involved in sponsoring it.
I suppose from a Garveys Supervalu perspective, it is the fact that being local, we are involved with the communities, where we have shops, so we are delighted to be involved.
I suppose an additional feature this year is that in all of our stores, we will be selling tickets for all Championship matches, with the exception the All-Ireland Final, and so if patrons keep an eye out, they will be able to purchase discounted Munster Football Championship and All-Ireland Championship tickets in our stores throughout the summer. We will be advertising those ticket promotions as the year goes on, so this will be a bonus for all GAA supporters throughout the Championship season"

Jim Garvey, explains why Garveys Supervalu want to be involved with the Senior Football Championship and with the GAA in Kerry " Anyone living in Kerry knows that the GAA is part of the fabric of Kerry society, and it's the one organization where people are deeply involved in, whether they be man, woman or child. To be honest it is fantastic for us to be able to get involved in this kind of sponsorship. Obviously things are tough for everybody at the moment, and to be fair when the County Board approached us we were only too delighted to get involved, because we are ourselves immersed in the GAA and we have been keen followers of the GAA down the years, so we are delighted to be involved and I suppose it gives us an opportunity as well to get out there among the community.

The sponsorship of the Championship has increased Garveys Supervalu profile according to Jim Garvey "To be honest, it has increased our profile. What we want is exciting matches, matches that will bring people to their feet and get people excited about things.
From that point of view, it is relating that back to our own supermarket and being local and we are very much involved in all that is going on in the local communities, so a good competitive games, that will have the public talking, would be great. We are huge supporters of local enterprise and we are involved in many facets of the local communities other than our GAA involvement, and that is what differentiates us from the multi- nationals. "

The draw for the first round of the Garveys Supervalu Senior County Football Championship 2012 will take place, on Saturday May 6th, live on Radio Kerry Saturday Sport during the very popular County PRO Maureen O'Shea's GAA slot at 2.30.

It is hoped to play the first round games of the Garveys Supervalu SFC on the weekend ending June 17th with the Losers Rd, being played the following weekend.